| Photography
is the process of making pictures by means of the action of capturing
light on a film. Light patterns reflected or emitted from objects
are recorded onto a sensitive medium or storage chip through a timed
exposure. The process is done through mechanical, chemical or digital
devices known as cameras.
The word comes from the Greek words graphis together meaning "drawing with light" or "representation by means of lines" or "drawing." Traditionally the product of photography has been called a photograph. The term photo is an abbreviation; many people also call them pictures. In digital photography, the term image has begun to replace photograph. The term image is traditional in geometric optics. |
Photography
styles Commercial photography The commercial photographic world can be broken down to: · Advertising photography: photographs made to illustrate a service or product. These images are generally done with an advertising agency, design firm or with an in-house corporate design team. · Editorial photography: photographs made to illustrate a story or idea within the context of a magazine. These are usually assigned by the magazine. · Photojournalism: this can be considered a subset of editorial photography. Photographs made in this context are accepted as a truthful documentation of a news story. · Portrait and wedding photography: photographs made and sold directly to the end user of the images. · Fine art photography: photographs made to fulfill a vision, and reproduced to be sold directly to the customer. The market for photographic services demonstrates the aphorism "one picture is worth a thousand words," which has an interesting basis in the history of photography. Magazines and newspapers, companies putting up Web sites, advertising agencies and other groups pay for photography. Many people take photographs for self-fulfillment or for commercial purposes. Organizations with a budget and a need for photography have several options: they can assign a member of the organization, hire someone, run a public competition, or obtain rights to stock photographs |
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